Product Business: Stage 1: Idea, Validation & Pre-Launch

Develop a product idea and test whether there is a market for it before launch. Work through buyer research, demand, pricing and product design, then consider suppliers, stock and sales channels. This learning path helps you organise the decisions and business foundations needed for your first launch.

What you will learn

• Choose a product idea for a defined buyer and need
• Research demand and test assumptions before committing to stock
• Estimate costs and set prices with a clear margin
• Plan branding, sourcing and initial inventory
• Choose sales channels and prepare a practical product launch

Courses in this learning path

1. Finding a Profitable Product Idea
2. Understanding Product Buyers
3. Product Market Research
4. Testing Product Demand
5. Pricing & Profit Margins
6. Creating Products People Want
7. Branding & Packaging
8. Supplier & Production Basics
9. Inventory & Stock Planning
10. Business Registration & Compliance
11. Business Finance & Taxes
12. Sales Channels for Products
13. Preparing for Product Launch